Germany's best-selling collagen powder—for a good reason. Our Original delivers high-quality collagen hydrolysate, enzymatically broken down into fine peptides for exceptional solubility. Combined with Vitamin C, which contributes to normal collagen formation and protects cells from oxidative stress. Flavour- and odour-neutral, it dissolves in seconds in both cold and warm drinks—no clumping, no shaker needed. Sarah Jessica reaches for it whenever her morning calls for something simple and reliable.
Nothing To Hide
Sarah Jessica Parker knows that true glow is a choice — a choice that you make for yourself. At every age.
“Selfcare doesn’t need to be complicated.
But, it’s the secret to your natural glow.”
– Sarah Jessica Parker
Discover Sarah Jessica Parker's favorites:
SARAH JESSICA PARKER X GLOW25
Glow With Us
Some partnerships just feel right, from the very beginning. Sarah Jessica Parker and Glow25—this is one of them. Because she believes what we believe: that a woman doesn’t fade with age—she blossoms. More confident. More glowing.
We are incredibly proud to welcome her as our Chief Creative Officer—and to speak out together about what has long needed to be said.
THE RIGHT CHOICE FOR EVERY MOMENT
Sarah Jessica's secret? It's no secret. Every day, she makes a choice for herself and her glow—using these products to create the perfect routine.
THAT LITTLE SOMETHING EXTRA
Collagen Plus with Vitamin C, Biotin & Zinc
A good routine doesn't feel like effort—it just works. For Sarah Jessica, Collagen Plus is exactly that: a reliable part of her morning that simply belongs there. High-quality collagen hydrolysate enzymatically broken down—or optimal solubility and a particularly fine texture. With Vitamin C for normal collagen formation, Zinc for the maintenance of normal skin, hair and nails, and Biotin for skin and hair. Flavour- and odour-neutral, ideal in both cold and warm drinks.
AT HOME & ON THE GO
Collagen Intensive with Vitamin C, Biotin & Zinc
When the morning needs to move fast, Collagen Intensive is Sarah Jessica's first choice. Thanks to its innovative tripeptide formula, this convenient stick ensures particularly rapid absorption. Simply tear open, stir into your coffee or smoothie, and go. Perfect for on the go, too!
Precisely dosed at 2.5 g per stick, complemented by Vitamin C for normal collagen formation, and Zinc and Biotin for the maintenance of normal skin, hair and nails.
THE FOUNDATION OF EVERY GLOW ROUTINE
Balance
Balance is the foundation of Sarah Jessica's morning routine—the base everything else builds on. The unique 3-in-1 tribiotic formula combines dietary fibre, active and inactivated lactic acid bacteria cultures. Golden kiwi extract and inulin nourish the good bacteria and support digestion. Vitamin B2 contributes to the maintenance of normal skin and normal energy metabolism, while Calcium supports the normal function of digestive enzymes. Because Sarah Jessica knows: true glow comes from within.
A Message from Glow25
WE ARE PRO-AGING
- We don't fight time. We take our time.
- We know aging is not a battle. It’s a becoming.
- We don't erase lines. We earn them.
- We believe confidence is not given. It is built.
- We are not anti-aging. We are pro-aging.
- We never glow alone. We glow together.
- We never shrink ourselves. We take up space.
- We don't hide, because there is nothing to hide.
HE GLOW MANIFESTO
GLOW WITH US
Join the community
Glowies all over the world connect every day – sharing thoughts on Pro-Ageing, rituals, and what real well-being truly means.
Watch the entire video!
Sarah Jessica Parker has reminded us of something we already know: the most beautiful thing a woman can wear is the confidence of being herself.
Discover Glow25—and find your own unique way to shine. Glow With Us!